For 40 years Rubaiyat remains at the forefront of the most renowned international luxury fashion, home and jewelry brands in Saudi Arabia.
Founded by Chairman Abdullah Binzagr together with his wife Madam Wafaa Abbar in 1981, the company continues to expand beyond its early routes in luxury franchise and distribution. Rubaiyat has exclusive representation of more than 60 international luxury brands including Dolce & Gabbana, Off-White and many more within Rubaiyat’s own department stores and boutiques for Men, Ladies, Kids, Home and Jewelry.
With its HQ in Jeddah, the store boasts one of the best selections of luxury fashion in Saudi Arabia and prides itself on being the home of designer fashion and modern luxury. Catering to a younger, more contemporary type of customer, Rubaiyat provides an entirely unique shopping experience that features the most prestigious houses of fashion, perfumes, jewelry and home accessories.
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The Rubaiyat mission, as the representative and local operator of many of the world’s premium brands in Saudi Arabia, is to capitalize on its status of ambassador of luxury in the local market redefining style and the offering of an exclusive fashion in KSA.
A mission that is cultivated by a commitment to distinction, a premium consumer offering, a quality service as well as operating with excellence across the multiple functions of the organization.
As seen by its widespread presence throughout the Kingdom of Saudi Arabia, the great strength of Rubaiyat lies in the promise of an unparalleled shopping experience making it Arabia’s luxury destination, featuring the world’s most distinguished brands and partners, offering global hyped trends, new fashion standards, limited edition products, sophisticated styles, and more.
Rubaiyat’s unique reflection of luxury is documented through notable cultural sponsorships such as “Les Routes de l’Arabie” which took place at the Louvre Museum in Paris, and sought to build a better understanding of Saudi Arabian culture while promoting the importance of a cross-border cultural education.
Rubaiyat has also collaborated with Vogue Italia to identify Talents, as part of the initiative to provide an International platform for Saudi designers.
Rubaiyat partnered with the National Home Health Care Foundation (NHHCF) to bring the Vogue Fashion Experience to Jeddah, a 3-day fashion extravaganza which began April 20 to celebrate the creativity of talented young Saudi women. The event featured an exclusive scouting process by Rubaiyat and Vogue Italia team to bring the talent of Saudi fashion designers into the limelight, under the patronage of Princess Adelah bint Abdullah bin Abdulaziz Al-Saud, President of NHHCF.
Commenting on this distinguished initiative that brings together experts of the fashion industry, Princess Adelah said:
“It gives me the greatest pleasure to welcome the Vogue Italia team to Jeddah and this is indeed a momentous event in the annals of high fashion and I am delighted because it is opening doors for ten talented young Saudi designers whose creations will be featured on a global level.”
Wafaa Abbar, President of the Rubaiyat Group said:
“As a leading Saudi company, Rubaiyat believes in supporting the Kingdom’s youth and nurturing talented designers to bring their creativity to fruition. Our collaboration with Vogue Italia puts a spotlight on the best emerging designers and gives them an exclusive opportunity to showcase their creations to an international audience.”